PRINT DESIGN

Beloit College’s Admissions office needed new core marketing collateral for the prospective student visit packet they give out on campus tours. We created two, four-panel brochures, one focusing on the academic experience and the other on student life. The brochures paint a picture of what it's like to be a "Beloiter," reminding visitors of what they learned and loved about their visit after they leave. The engaging design complements an existing folder while building on established brand guidelines. In addition, we designed a campus map for the visit packet that will also serve as a memorable takeaway.